Event

Bruce Merrifield on Amazon

Amazon Business: Defend Against; Partner; and Out-Innovate

Attend This All-Day Seminar To:

  1. Understand the full, 2020 threat of Amazon to legacy channel players.
  2. See how Line-Item, Profit Analytics reveals the extent and vulnerability of the huge profit/loss cross-subsidies amongst both Customers and SKUs.
  3. Learn how to fix the losers, dominate the winners to get the profits and agility you will need to:
    1. Minimize the profit losses to Amazon
    2. Know what products and dynamic pricing to use in reseller experiments with Amazon.
    3. Invest in next-level web interfaces with different sub-sets of customers and next-level rep capabilities in a world of Multimedia Pull Marketing.

Who Should Attend:

Supplier management in charge of channel relationships as well as “the Amazon Strategy”. Distributor CEOS and any colleagues able to envision and embrace transformational necessities.

Date:

October 16th

Location:

Center for Supply Chain Excellence

Richard A. Chaifetz School of Business

Saint Louis University